Toyota Prius Price May Be Lowered To Compete With Honda Insight
March 12, 2009 – 11:10 amby Darren
The price was between Toyota and Honda on their hybrid models the Prius and Insight might be getting underway.
According to an article in Asahi Shimbun, Toyota plans on releasing a cheaper Prius in late 2009. They know they have to compete with the Insight, and plan on doing so by reducing the sticker price.
Honda said the Honda Insight hybrid vehicle is flying off the shelves. Orders are three times higher than their initial sales forecasts.
In Japan, the Honda Insight was 10th in sales for February while the Prius finished two places lower in 12th.
Honda recently announced the base price of the Honda Insight would start at $19,800. Prius currently stars at around $22,000.
Expect word of the lower prices on the Prius sometime in June 2009.
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